Amazon saw 6% growth in new India customers with recent festive sales

US online retail giant Amazon has said that it witnessed 6 per cent growth in new customer additions in India, thanks to its festive season sales that kicked off in early October. The growth came on the back of yet another quarter of subdued growth in international sales, which includes India, in the quarter ended September. The company reported a revenue of $15.5 billion from its international business during the quarter. India, although Diwali moved into Q4, so far is going really well. We’ve seen great response from customers. We’ve had 6 per cent growth in new customers during the period. Orders are coming in from 99 per cent of the pin codes in the countries. So, great first wave of what we call the Amazon’s Great Indian Festival, which just lead into Diwali, added Olsavsky.

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